As the holiday season approaches, women are challenged to fit gift shopping, holiday entertaining, and much needed "me-time" into their already busy schedules. A recent survey of 1,000 women conducted by Lindt Chocolate shows the majority of women agree finding time to relax and rejuvenate during the holiday season can be difficult. However, "me-time" is important. Seventy-seven percent of women found taking a momentary breather helps give them an energy boost, making it easier to tackle the growing list of daily tasks during the holidays. This season, Lindt is sharing some helpful tips to ensure women have a smooth and relaxed holiday season. From ready-to-give gift options, to stylish and edible decor, to much needed personal indulgences, Lindt is providing ways to melt away holiday cares.
Between shopping, gift wrapping, entertaining, and party hopping, it's easy for people to forget to take time for themselves, but indulging in "me-time" is extremely important. Even just one moment of indulgence can make a huge difference, and during the holidays taking these moments can mean the difference between maintaining seasonal cheer and a holiday meltdown. The results from the Lindt survey show "me-time" provides a number of benefits including boosts in energy and stress relief. Survey highlights include:
- - 87 percent of women feel taking time for themselves improves their overall mood
- - 76 percent said ?me-time? helped them to focus and accomplish more during their day
- - 93 percent of women say their ?me-time? often gets interrupted or pushed aside by something else
- - More than half (51 percent) say they find themselves needing a moment of "me-time" after attending a holiday gathering with family or friends
- - Almost two-out-of-three women say a simple item, like premium chocolate, gives them a momentary "me-time" indulgence during their hectic days
"Women often get wrapped up with holiday chores and events, and forget to take some much-needed 'me-time,'" said Lindt Master Chocolatier, Ann Czaja. "Indulging in one minute of 'me-time' can be as easy as enjoying a piece of premium chocolate. One Lindor Truffle can provide the ultimate minute of personal delight, and it's a simple way to slow down and enjoy the season."
While Lindor Truffles are a perfect indulgent "me-time" treat, they can also be used to create a festive setting for any holiday gathering. Add a touch of sparkle to any table or mantel by artfully arranging premium truffles in glass containers. The festive colors will shine and guests won?t be able to resist the edible decor.
Lindor's beautiful ready-to-give premium chocolate options make for great gifts as well. The new Lindor Truffles Token Gift Box and Lindor Truffles Gift Bags are sure to please everyone this holiday and help make shopping and wrapping easy this season.
For more information on the Lindt Lindor Truffle collection or for additional tips for a smooth holiday, visit www.LindtLindorTruffles.com.
About Lindt & Sprungli
Founded in 1845, Lindt & Sprungli is a global leader in the premium chocolate category, offering high-quality products in more than 80 countries. Lindt & Sprungli operates eight production facilities in Europe and the United States and employs 6,300 worldwide. Lindt USA operates more than 70 retail stores throughout the country and maintains wide distribution through extensive retail and wholesale channels. For more information on Lindt, visit www.lindt.com.
Survey Details
The 2009 Lindt Chocolate survey was conducted via the CARAVAN® omnibus surveys by Opinion Research Corporation. Results are based on telephone interviews conducted September 25-28 and October 1-4, 2009 among a nationally projectable sample of 1,001 females 18 years of age and older. Interviews were weighted by age, geographic region and race to ensure reliable and accurate representation of the total population. The margin of error at a 95 percent confidence level was +/- 3.2 percent for the entire sample.